Louis Erard x Konstantin Chaykin Unfrogettable Purple
The Louis Erard x Konstantin Chaykin Unfrogettable Purple is a playful limited-edition automatic watch inspired by the mythical Frog Princess. Its expressive purple regulator dial turns the hours and seconds into luminous eyes, giving the watch a bold character that is instantly recognisable.
Crafted from lightweight Grade 5 titanium, the 40mm case houses a Swiss Sellita automatic movement with a minimum 38-hour power reserve. A sapphire crystal, exhibition case back and luxurious black Himeji Kurozan leather strap complete the design. Limited to just 178 pieces worldwide, the Unfrogettable Purple is a rare collector’s watch that combines Swiss precision, imaginative storytelling and unconventional luxury.
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Where Craft Meets Accessibility
Independent Spirit, Accessible Horology
Louis Erard is an independent Swiss watchmaker known for making mechanical watchmaking more accessible without compromising on creativity or craftsmanship.
Rooted in the Jura Mountains, the brand blends traditional horology with a modern, collaborative spirit—working with leading independent watchmakers and designers to reinterpret classic complications in fresh, unexpected ways.
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LOUIS ERARD
watchmaking that values creativity, authenticity, and excellence—without excess
Louis Erard bridges heritage and innovation through bold collaborations and refined mechanical design.